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The Media Research Group (MRG) is a non-profit making organisation which aims to promote an understanding of the techniques and uses of media research.

It’s been in existence since 1964 and is run by an elected committee whose job it is to organise the smooth running of group events such as evening meetings on the latest hot topics in media and media measurement, excellent education courses for those that are new to media research, an annual conference and various social events for members to let their hair down and network.

It currently has between 500-600 members per year from a variety of organisations, including media owners, JICs, media planning agencies, market research agencies, media analysts, commentators, consultants and specialists in research data collection and analysis.

Feedback from the MRG's Questionnaire Design training course:

“I just wanted to thank you for giving last week’s MRG training on questionnaire design. I found it very informative, useful and practical. I’d like to thank you for the training organisation. Very good initiative.”

(Giuseppe Gaviani, Associate Director, Pointlogic)

What attendees to MRG conferences have said...

“A very well planned and balanced conference that completely re-energised my enthusiasm for our industry and work”

“Really interesting presentations and some very good speakers. Also great group of people… was great for networking”

“Very well run conference, good subjects and speakers, nice mix of debates and papers much preferable to just presentations”

“Best conference I have been to”

“Fantastic value”

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What members have said about the MRG...

“I have been a member of the MRG since I began my career in advertising. It has always offered outstanding value - the meetings not only keep me up-to-date on all the new planning and research developments but they also offer a fantastic networking opportunity across all sectors of the business.” - Lynne Robinson, IPA

“Media Research needs to cover an ever-widening and increasingly complex field. The MRG is both an effective forum to champion and maintain the integrity of the data sources that underpin our industry and a fantastic meeting place to share ideas, promote innovation and encourage partnerships.” - David Fletcher, MEC

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