MRG Awards 2023 Shortlist

It’s just 56 days to go until the 2023 MRG Awards Gala Dinner in sunny Malaga, sponsored by UKOM.

Our wonderful judges have had a busy few weeks reading and judging all the entries. The quality this year has been better than ever before, with some really exciting and innovative projects being submitted. Our brand new category, best Tech Innovation, has been particularly popular with some really exciting new ideas coming through. You’ve certainly made it hard to judge!

There’s still time to get your ticket for the annual conference and gala dinner here (but be quick, we’re close to selling out!). We’ve also got a very limited number of Awards Dinner only tickets if you can’t make the full conference – please contact Frances Sheardown for more information.

So, drumroll please, your 2023 MRG Awards Shortlist is here!

Best Media Agency, sponsored by Kantar Media

Dialect
PHD Media UK
Wavemaker

Best Media Owner

Channel 4
JCDecaux
Mail Metro Media

Best Research Supplier

MTM
OnDevice
Tapestry Research

Best Research Initiative

ISBA & PwC – Programmatic Study II
MTM & Google – Mirrors and Windows
Thinkbox, Channel 4, ITV, Sky for CFlight

The Nick Blake Award for Rising Star, sponsored by Channel 4 & Ipsos

Daniella Mercado, the7stars
Katya Des-Etages, Channel 4
Nailah Uddin, Thinkbox
Rebecca Slack, Sky
Rob McLaren, the7stars
Sammie Eales, Mail Metro Media

Best Trade/ Industry Body Research

BVOD Almighty from Thinkbox, Channel 4, ITV, Sky, PwC, Gain Theory, EssenceMediacom, Wavemaker, Mindshare, and Acacia Avenue
Ipsos iris for UKOM
ISBA & PwC Programmatic Study II
Radio Planning Optimiser from Radiocentre

Best Innovation, sponsored by Tapestry Research

Formula E & Yonder Consulting – Racing towards an electric future
Ipsos iris for UKOM
JCDecaux – Maximising Mall Measurability
Wavemaker – Eco-Effectiveness

The James Smythe Award for Best Realisation of Research

Adwanted UK & Colourtext – Word Count Matters
Radiocentre – Audio Need-states Navigator
The Guardian & Tapestry Research – Shift Happens

Best Collaboration, sponsored by dynata

Ipsos iris for UKOM
ISBA & PwC – Programmatic Study II
Thinkbox, Channel 4, ITV, Sky for CFlight

Best Tech Innovation in Research

Differentology & the7Stars – Research the Robot
OMD - Decision Science Text Classification Tool
Sky Media & BVA BDRC – How Branded Content Drove Perceptions of Innovation for Audi

Excellence in Media Effectiveness, sponsored by Savanta

Channel 4 Agile MMM – OMD UK
ITV & Colourtext – Sponsorship 3D
Sky Media, NEXT, iProspect – Taking TV Performance to the NEXT level

Thank you to our sponsors!

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Conference & category sponsors: